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To make choosing to have children easier, for everyone.
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Children are good for our society and the economy.
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Policies that are prescriptive or that undermine individual choice and freedom, particularly that of women.
About Boom
Boom believes it should be easier to choose to have children, for everyone. We all benefit – socially and economically – when parents are able to have the children they want, when they want them.
Boom is run by Phoebe Arslanagic-Little, who is also Head of the New Deal for Parents at the think tank Onward, campaigning for a UK that is a better place to be a parent.